Enterprise Transformation Brief · Volume 02

Digital Foundation for Global Growth

Creating a cloud-first digital and business foundation to enable growth across brands, markets and stores.

6,500Stores on a new digital foundation
01

Business context

Consumer expectations were changing faster than the enterprise could respond. Digital ordering, delivery and data-driven experiences were becoming the baseline across 18 brands, 34 countries and 6,500 stores.

02

Transformation challenge

Growth had multiplied complexity: fragmented systems, siloed data, manual processes and competing priorities across markets. Complexity — not technology — was the real barrier.

03

Strategic response

A cloud-first digital foundation built on three strategic imperatives: delight customers, scale with excellence and build for the future.

Operating model
Regional operating differences were rationalised into common capabilities, with clear accountability across brands and markets.
Technology
Simplification and standardisation ahead of migration for 300 SAP and non-SAP applications and 500 servers, with legacy regional data centres exited.
04

Executive decisions

  • Choose a direction before selecting systems — leadership set the destination first.
  • Simplify and standardise before migrating, rather than moving complexity to the cloud.
  • Exit legacy regional data centres in favour of a scalable cloud foundation.
  • Align governance and funding to business capability, not to individual markets.
05

Devendra’s role

Programme scale describes the transformation. This describes the leadership contribution within it.

Transformation Leadership
Led the US$50M cloud-first digital foundation programme across 18 brands, 34 countries and 6,500 stores.
Operating Model
Rationalised regional operating differences into common capabilities with clear accountability across brands and markets.
Executive Governance
Aligned governance and funding to business capability rather than individual markets, giving decision speed and transparency.
Technology / Architecture Direction
Directed simplification and standardisation ahead of migration for 300 SAP and non-SAP applications and 500 servers.

06 · Business outcomes

Verified results

Transformation programme
US$50MTransformation programme
Applications migrated
300Applications migrated
Servers modernised
500Servers modernised
Countries supported
34Countries supported
Stores
6,500Stores
Brands
18Brands
  • A scalable cloud platform supporting 34 countries
  • 300 applications migrated and 500 servers modernised
  • A digital foundation supporting 18 brands and 6,500 stores
  • Reduced operating complexity across markets

Transformation focus

  • Business strategy
  • Operating model
  • Technology
  • Governance
  • Business outcomes
07

Leadership lesson

Growth creates urgency. Leadership determines whether an organisation is prepared to seize it.

08 · Executive takeaway

A transformation begins long before the first system is migrated. It begins when leadership chooses a direction.